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CRM Solutions

En el área de CRM (Customer Relationship Management - Administración de las relaciones con el cliente) le ofrecemos las siguientes soluciones:
Database Marketing
Includes simple campaigns and recommendations in the way to take advantage of the information collected after a campaign.
Target Market Segmentation
Our service is focused to establish priorities to local or international markets and it is a very useful tool for product launch and collocation, or to enter new markets.

Allows, at the same time, segmenting markets internally to distinguish key regions considering the services or products our client is attempting to offer.
LCV Analysis (Lifetime Customer Value)
The objective is to establish the different types of clients our client has to, this way, segment them and determine commercial priorities based on segment profile.

If requested, iMeil takes charge of planning, design and development of campaigns for every segment.
Campaign Metrics and Reporting
The report is delivered based on the project, campaign or activity for which we have been hired. When the project is not under iMeil administration, it is necessary to provide us with respective databases from which we will take the data to implement our analysis and deliver the results.

If requested, iMeil offers you the desduplication of records based on your own criteria.
Every one of the solutions requires the use of databases for planning, development and implementation activities.

Contact us to request this service or for further information.

 
Direct Marketing
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Direct Marketing / CRM
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T.O.B.E.
Internet Marketing
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